this is brilliant

i normally do not comment on items such as this, but i am just blow away by the creativity the corporate heart attack inducers, McDonald’s, has utilized. this is a picture of a billboard for the Chicago land McD’s. now looking beyond the usual boringness of billboards, this is a functional sun dial that tells the consumer at an time of day, which food item they should order.

i would love to see this in person in the Chicago area. but, now that i have not only seen it online, but i have also read the article that discusses it and the motivation behind, if it showed up here in Ceres (yeah right! although there are three Mcd’s in Ceres, all on the same road!) or Sacramento, i would be disappointed.



Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s